Loom

Freemium

AI-powered async video messaging for teams

4.7/5 Visit Loom → See alternatives

ToolChaseTC Score: 4.7/5Last verified: April 2026

⚡ Quick Verdict

Best for

Remote teams, customer success, product demos, async updates

Not ideal for

Real-time meetings, long-form video editing, or non-video content

Starting price

Free Plan (Starter): Up to 25 videos, 5-minute recording limit per video, basic editing tools, screen and camera recording, and limited viewer insights. Shareable links with Loom branding.

Business — $12.50/month per creator: Unlimited videos, unlimited recording length, AI-powered summaries and chapter generation, action item extraction, drawing and annotation tools, custom branding, password protection, advanced viewer analytics, engagement insights, and integrations with Slack, Notion, Jira, and more.

Enterprise — Custom pricing: Everything in Business plus SSO/SAML authentication, advanced admin controls, SCIM provisioning, custom data retention policies, dedicated customer success manager, and SLA guarantees.

Free plan

Yes

Key strength

Best async video tool

Biggest limitation

Free tier limited to 25 videos

Bottom line: Loom scores 4.7/5 — a strong choice for Remote teams, customer success, product demos, async updates. One of the top tools in its category.

What is Loom?

Loom AI enhances the Loom asynchronous video messaging platform with automatic transcription, AI-generated summaries, chapter titles, and action items for every recorded video. When you share a Loom, recipients no longer need to watch the entire video — they can read the summary, jump to specific chapters, and see extracted action items in seconds.

The platform combines screen recording, camera recording, or both in a split-screen format, making it ideal for product demos, bug reports, onboarding walkthroughs, and async updates. Recording is instant — click the browser extension or desktop app, record your screen and face, and share a link. No video editing, uploading, or compression needed. Loom automatically processes each video with AI to generate a written summary, identify key topics as chapters with timestamps, and extract any action items or follow-ups mentioned.

Loom's viewer analytics show exactly who watched your video, how much they watched, and when they dropped off — providing feedback on engagement that traditional emails cannot offer. Viewers can react with emoji, leave timestamped comments, and respond with their own Loom videos, creating asynchronous video conversations. The platform integrates with Slack, Notion, Jira, Linear, and other tools for seamless workflow embedding.

Loom's free plan supports up to 25 videos with a 5-minute recording limit per video. The Business plan ($12.50/mo per creator) unlocks unlimited videos, unlimited recording length, AI summaries and chapters, drawing tools, custom branding, password protection, and viewer analytics. Enterprise plans add SSO, advanced admin controls, and dedicated support. Loom is the go-to tool for remote teams, customer success managers recording walkthroughs, product teams documenting features, and anyone who wants to replace lengthy emails and meetings with quick, AI-enhanced video messages.

Loom Pricing

Report incorrect pricing

Key Features

Screen and camera recording — Record screen, webcam, or both in split-screen format with one-click start
AI video summaries — Automatic written summaries of every video so viewers can get the key points without watching
Auto-generated chapters — AI identifies topic changes and creates titled chapters with timestamps for easy navigation
Action item extraction — AI detects tasks and follow-ups mentioned in the video and lists them separately
Viewer analytics — See who watched, how much they watched, and exactly where they dropped off
Timestamped comments — Viewers leave feedback at specific moments in the video for precise communication
Drawing and annotation — Draw on screen during recording to highlight elements and guide viewer attention
Custom branding — Add your logo, colors, and custom thumbnails to videos (Business plan)
Integrations — Embed in Slack, Notion, Jira, Linear, Confluence, and other workflow tools
Instant sharing — Videos are available via shareable link immediately after recording with no upload wait

Pros & Cons

Pros

Fastest way to communicate complex ideas visually without scheduling a meeting
AI summaries and chapters mean viewers don't need to watch entire videos
Viewer analytics provide engagement feedback that emails cannot offer
One-click recording with no video editing or processing required
Replaces many meetings with async video that respects everyone's time
Action item extraction automates follow-up tracking
Integrations with Slack, Notion, and Jira embed videos into workflows
Cross-platform with browser extension, desktop app, and mobile

Cons

Free tier limited to 25 videos with 5-minute recording cap
Business plan at $12.50/mo per creator adds up for larger teams
AI summaries can miss nuance or misinterpret technical content
No real-time video editing — what you record is what you share
Viewer tracking raises privacy concerns for some recipients
Mobile recording experience is less polished than desktop
Video-first format isn't ideal for all types of communication

Best For

Remote and distributed teams who want to reduce meeting load with async video communication. Customer success managers creating product walkthroughs, onboarding guides, and troubleshooting videos. Product and engineering teams documenting features, bug reports, and design reviews. Sales professionals creating personalized outreach videos and follow-up recordings for prospects.

✅ Pricing verified May 2026 ✅ Independently reviewed ✅ No affiliate relationship ✅ See scoring methodology

📋 Good to know

Setup

Download the Loom desktop app or Chrome extension. Click record to capture your screen, camera, or both. AI automatically generates a title, summary, and chapters.

Privacy & Data

Recorded videos are stored on Loom's cloud. AI processes your video for transcription, summaries, and auto-chaptering. Enterprise plans offer advanced admin controls.

When to upgrade

When you need more than 25 videos or 5-minute recording limit on the free plan. Business ($12.50/creator/mo) adds unlimited length, AI features, and engagement analytics.

Learning curve

Very low — click record, stop, and share a link. AI summaries and chapters are generated automatically. No editing skills needed for basic use.

🔄 Alternatives by use case

Best overall alternativeOpusClip

4.6/5

Best free alternativeVida

✅ Free plan

Also considerColossyan

4.2/5

Also considerClipchamp

4.6/5

See all Loom alternatives →

Explore more

🆚 Loom vs Reclaim Ai

🆚 Fathom vs Loom

🆚 Loom vs Otter

🆚 Loom vs Superhuman

🆚 Fireflies vs Loom

🆚 Krisp vs Loom

🆚 Loom vs Scribe

Popular comparisons:

Airtable Ai Vs. Loom Ai Gong Vs Loom Ai

FAQ

What is Loom?

Loom is a video messaging platform for work. Record your screen and camera to create quick video messages instead of long emails or meetings. Loom AI auto-generates titles, summaries, chapters, and action items from your recordings.

Is Loom free?

Yes. Free plan includes 25 videos with 5-minute limit each. Business ($15/creator/mo) adds unlimited videos, custom branding, and engagement analytics. Enterprise adds SSO and admin controls.

What AI features does Loom have?

Loom AI generates video titles, summaries, chapter markers, CTAs, and action items automatically. It also removes filler words and silences. Viewers can ask questions about the video content.

Loom vs Zoom — what is the difference?

Loom is for asynchronous video messages — you record, share a link, viewers watch on their own time. Zoom is for live meetings. Loom replaces unnecessary meetings; Zoom hosts necessary ones. They are complementary.

Is Loom good for team communication?

Yes. Loom is excellent for status updates, product demos, bug reports, onboarding, and feedback. It replaces meetings that could have been emails, and emails that should have been videos.